Heard on the Street: As women gain economic clout and spending power, companies must change not just what they sell but how they sell it in order to take advantage.
By Justin Lahart and Laura Forman Sept. 7, 2019 10:00 am ET Last in a series on Women in the Economy There is little doubt that women’s growing economic power will radically alter the American marketplace. What exactly the consumer landscape will look like, though, and who will benefit, is where things get fuzzy.
One thing that does seem certain, says Ms. Meyer, is that as women earn a greater share of household income “they will have a greater contribution to how that income gets allocated.” Changes in how women spend their time could also reshape how they spend their money. In 2018, women who worked full time worked and slept more on weekdays than they did in 2003, Labor Department figures show. In doing so, women spent less time participating in activities such as shopping and household chores. These changes could bolster e-commerce businesses, including the growing array of grocery delivery options and outsourced services through platforms like TaskRabbit.
France Dernières Nouvelles, France Actualités
Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.
How Hot Topic went from a store in a garage to a growing chain that is defying the retail apocalypse.From its humble start in a California garage to its soaring presence in malls across the continent, here's how Hot Topic made it big in North America.
Lire la suite »
5 Ways to Run Strong for Life, From the 90-Year-Old Who Crushed a Sub-40:00 5KIncorporate his five secrets to running success into your own routine so you too can run strong for life. 💪
Lire la suite »
The Ultimate Interval Workout to Boost Your Toughness on Race DayDoing 400-meter repeats demands a great deal from your mind and body, leaving you with a sense of mastery that you’ll bring to your next race.
Lire la suite »
Venice: Egyptian Star Hend Sabry on Power of Women in Arab Film IndustryCairo-based Tunisian actress Hend Sabry, who is at the Venice Film Festival as a member of the jury for debut films, is having a good year. “The Blue Elephant 2,” a thriller with horror…
Lire la suite »