This popular fine-jewelry startup leveraged its direct-to-consumer model to make what it's calling a 'Crowdsource Capsule'
AUrate, a popular fine-jewelry startup, leveraged its direct-to-consumer model to make what it's calling a"Crowdsource Capsule." The Crowdsource Capsule features eight jewelry pieces under $1,000 that were designed using customer feedback, online and in-store shopping data, and insights from multiple focus groups. You can shop the eight pieces included in the Crowdsource Capsule below, ranging from $100 bezel rings with your birthstone to $760 for a single Diamond Quadricolor Hoop.
AUrate, a popular fine-jewelry startup, leveraged its direct-to-consumer model to make what it's calling a"Crowdsource Capsule." The Crowdsource Capsule features eight jewelry pieces under $1,000 that were designed using customer feedback, online and in-store shopping data, and insights from multiple focus groups. You can shop the eight pieces included in the Crowdsource Capsule below, ranging from $100 bezel rings with your birthstone to $760 for a single Diamond Quadricolor Hoop.
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