The French media group aims to 'reflect French society' by encoding diversity and inclusion into all its television productions.
The main goal of the new committee will be to coordinate initiatives across Newen to “promote equity, represent diversity and encourage creativity and innovation.” The company said it would soon announce the makeup of the committee itself.
A subsidiary of French commercial TV giant TF1 group, Newen is one of Europe’s leading production companies, with subsidiaries across the region – including Ringside Studios in the U.K., Flare Film in Germany and iZen in Spain – as well as a North American division in the form of Canada’s Reel One. “We can’t measure anything!” said an exasperated Rejani, who noted that pressure from the United States, as well as diversity demands coming from the global streamers, has been key in improving diversity in the French industry.
Alex Mahon, CEO of U.K. network Channel 4, said on Monday that broadcasters needed to provide “a route into the industry” for those from marginalized groups. While global streaming platforms have pushed for more on- and off-screen diversity, “streamers don’t work with new talent, they work with established talent,” Mahon noted, leaving to broadcasters the task of reaching out to under-represented groups.
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