Google Cloud BrandVoice: How The World Became Data-Driven, And What’s Next

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Google Cloud BrandVoice: How The World Became Data-Driven, And What’s Next
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A look at the evolution of the data landscape, how technology is helping businesses solve for now, and how the data analysis that’s possible today can provide us with a new understanding of how we, as a society, can perform better in the future.

Perhaps the most dramatic outcome of the digital revolution is the amount of data that’s now collected and analyzed. IDCthat in 2010 the world created about two zettabytes of digital information. If that were put into 1 GB thumb drives that were then laid end to end, it would make a line that could stretch across 184 million football fields.

To stay viable and thrive in this rapidly changing environment, businesses need to be good at anticipating what’s next and reacting in real time. This explosion also pushed other organizations to re-evaluate their strategies and look to cloud infrastructure to provide relief from legacy tools that could not keep up with the growing needs of the business.There have been pandemics in human history.

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