Ford Not Planning Tesla-Style Mustang Mach-E Price Cuts In Europe via insideevs.com
Ford Motor Company's decision to cut prices of its Mustang Mach-E electric crossover in the US to compete with Tesla will not be mirrored by its European subsidiaries.the automaker has slashed prices of the Mustang Mach-E by $600 to $5,900
to avoid losing ground to the Tesla Model Y, which has been made up to 20 percent cheaper in its home market. Mind you, the Tesla Model Y has also seen significant price cuts in Europe of up to €9,100 in Germany for the RWD version and up to £8,000 in the UK for the Performance variant., Ford says it has no imminent plans to cut prices in Europe. A Ford France spokesperson toldthe Mustang Mach-E price cuts are"specific to the North American market," adding that"we have nothing to announce at this time.
. The price difference between the two electric crossovers is smaller in the UK, where the Mustang Mach-E Select starts at £50,830 while the Tesla Model Y RWD is priced from £44,990., compared to 39,458 units sold in the United States during the same period. The comparison with the Tesla Model Y in Europe does not make the Ford Mustang Mach-E look good, as Tesla sold 31,562 Model Ys in Europe in December 2022 alone – full year sales are yet to be announced, but they are significantly above 100,000.announced on January 30 that it plans to build 130,000 Mustang Mach-Es globally this year, up from 77,959 last year.
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