A new Wired feature details Facebook's internal hand-wrenching over how to confront the public and its own employees about several PR fires.
A new cover story from Wired gives a fresh glimpse inside Facebook's headquarters during its scandal-ridden year.
After learning in late February 2018 of the impending stories, Facebook debated how to respond, but eventually chose to get in front of the coverage by publishing their side of the story ahead of the news outlets. People involved in the decision told Wired the decision was close and the team recognized that it may have sacrificed some goodwill with the journalists who had uncovered the scandal in the first place.
Sources told Wired that top executives worried Instagram was cannibalizing Facebook's own users. Following favorable press coverage of former Instagram CEO Kevin Systrom, Zuckerberg reportedly ordered in 2014 that executives must be approved by him or Sandberg to sit for magazine interviews. Some involved told Wired this was an effort to prevent poaching, while others said it was meant to keep Systrom in check.
Facebook's vice president of global public policy Joel Kaplan wedged another divide within the company after he appeared sitting behind then-Supreme Court nominee Brett Kavanaugh during his hearing before the Senate Judiciary Committee about allegations of sexual assault made against him, the Wired story says.
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