.CathyHackl has had a hand in AR and VR, and is well-equipped to bring companies into the metaverse. That's why some call her the 'godmother of the metaverse.' RoadtoConsensuss for Consensus2022:
How does blockchain fit into your vision for the metaverse?
I can see how it’s obvious for some brands – especially in wearables and fashion – to get involved in the avatar game. But how about for less obvious brands? I mean, how does a food company make a metaverse play? There are a lot of things that need to happen. If you look at how many people actually have [digital] wallets, it’s actually a very small number. And it’s a generational thing. My kids understand digital ownership in a way that maybe older generations don’t. They love buying digital assets and their skins. Once my kids get older, they’re going to question, “Why can’t I take this asset that I paid so much money for in Roblox, and move it over to Fortnite?” Eventually they’re going to expect that.
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