Stop kidding yourselves and give into the King.
Are they more artificial than any other fast food fries? Yes. Does every fry have a crust on it as if it had been breaded and double-fried? Yes. Does it seem like, more than any other fry, to have been inverted through a series of funhouse mirrors so that it resembles more the idea of french fries than any discernible food a person would prepare? Yes!All of these factors contribute to making this aggressively fake fry win out above all others.
Fast food was created to provide the impression of a meal, a capitalistically playful interpretation of the dining experience. It was never meant to be dining. It was always a sleight of hand trick, distracting us with its hypersaturated flavors and textures so we’re fooled into thinking we just sated our hunger.
Fast food is inherently artificial, so its most perfect incarnations will always be the most unrealistic versions available. I eat fast food because it’s food, but not. And those Burger King fries? They’re fries, but not.
France Dernières Nouvelles, France Actualités
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