Billboard Presents Bud Light Backyard will feature a two-day concert event and branded content on Bud Light and Billboard platforms throughout 2024.
Bud Light and Billboard have partnered to help music fans who are 21 and older usher in the blazing days of summer with fresh
The two brands will also roll out a slate of content on social and digital channels, as well as a long-form content series and artist profile pieces that will highlight the stories and careers of Birge, Springsteen and Dover.“We are thrilled to partner with Billboard.
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