For Mark Zuckerberg, the launch of Threads was the culmination of a secretive effort to rewrite the narrative about Meta and his leadership. Its early success is reflective of his new cutthroat manner—or as some have called it, a return to “OG Mark.”
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https://www.wsj.com/articles/zuckerberg-channeled-og-mark-to-fast-track-secret-effort-that-became-threads-86ce532eJuly 14, 2023 10:52 am ETFacebook parent company Meta has launched Threads, a stand-alone microblogging app that rivals Elon Musk’s Twitter. Within seven hours of its launch, the app gained 10 million sign-ups, according to Meta CEO Mark Zuckerberg. Photo: Yui Mok/Zuma Press
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