YouTube will let creators co-host shopping livestreams
event. It also unveiled a new"redirects" feature that will let YouTubers work more closely with brands.
YouTube said the features will be a way to help creators and advertisers make more"meaningful connections" with their audiences. The first allows two channels to go live and cohost together,"uniting their communities in a single live shopping stream," YouTube said. The other is called live redirects, letting creators start a shopping livestream on their own channel, then redirect to a brand's channel for fans to keep watching.
With the new features, YouTube is taking live shopping to a new level in order to take on terrestrial shopping channels. It's not a coincidence that it hosted Brandcast at the so-called"Upfronts" sessions used by TV channels broadcasters to promote new content to advertisers, rather than the digital equivalent, NewFronts.
France Dernières Nouvelles, France Actualités
Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.
Apple Music will livestream concerts, starting with Harry Styles | EngadgetThe show is the first in a series of events called Apple Music Live..
Lire la suite »
‘Deutschland 83’ Co-Creator Jörg Winger’s ‘Ouija’ Adds Starzplay As Co-Producer & Sets CastEXCLUSIVE: Deutschland 83 co-creator Jörg Winger’s latest drama series Ouija has added Starzplay as co-producer and the show has set cast, Deadline can reveal. Co-created by Thomas Bourguigno…
Lire la suite »
WhatsApp is testing a feature that lets you quietly leave groups | EngadgetWhen the feature rolls out, the app will only notify group admins when you leave..
Lire la suite »
Halo Co-Creator Responds To Backlash About TV Show's Game AccuracyHalo co-creator Marcus Lehto has weighed in on Paramount's TV show adaptation of the beloved game series, which has divided fans. 'Yeah, I’m not sure where the inspiration for the show comes from now. Not the Halo I made.'
Lire la suite »
Valerie Owens was tipped off on 'The View' that she'd be asked thorny Hunter Biden question: ReportGuest co-host Alyssa Farah was prepared to ask President Biden's sister about her troubled nephew during an April appearance on 'The View.'
Lire la suite »
After Selena Gomez’s ‘Saturday Night Live’ Hosting Debut, Which Musician Should Host Next? Vote!On the latest Billboard Pop Shop Podcast, Katie & Keith throw out a few ideas for current musicians who would make great ‘SNL’ hosts, from Megan Thee Stallion to Lil Nas X.
Lire la suite »