YouTube's enhanced 1080p playback option is rolling out to Premium users on the web
is now available on desktop around the world. It's located above the ordinary 1080p option in the menu, and clicking on it will prompt users to pay for Premium if they're not currently a subscriber.
YouTube started testing 1080p Premium earlier this year, describing it as a"version of 1080p which provides more information per pixel that results in a higher quality viewing experience." The higher bitrate, which is used as a measurement for the amount of video data transferred within a certain timeframe, it provides could give viewers a better quality without having to watch in higher resolution.
The service also rolled out enhanced 1080p on iOS a few months ago, but now more people will have access to it. That said, YouTube recently raised the prices for a Premium subscription from $12 a month to $14 and from $120 a year to $140. It does eliminate ads from the viewing experience, though, and it comes with features other than enhanced 1080p, including offline viewing and background playback.
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