YouTube is in a “little bit of a transition” in terms of its original commissioning strategy, according to its European content exec Luke Hyams. Hyams, who is Head of Originals, YouTube, EMEA, conf…
, Hyams said, “In terms of broad scripted stuff we’re not looking for scripted material at the moment. We feel the unscripted space is really exciting at the moment, particularly as there’s so much ability to crossover with what the really successful talent are already doing themselves on YouTube.”
“In terms of where we’re at, it’s an incredibly exciting time to be commissioning for YouTube. We have had a little bit of a transition in terms of we are now producing shows that will live on the free side of the paywall, so we have the opportunity to reach the 2B people that log on to YouTube every month worldwide,” he said, adding that it didn’t want to “stand in the way of the whole world seeing our shows”.
This comes as it ordered three new series, The Edge of Science from BBC Studios, virtual reality history format Virtually History from Endemol Shine’s Remarkable TV and a partnership with educational organization The School of Life. The Edge of Life, which is BBC Studios first original YouTube commission, stars British presenter Rick Edwards, who hosts a popular science podcast, and YouTube stuntman, inventor and filmmaker Colin Furze. It will see Furze and other passionate YouTube science creators team up with Edwards to put the most ‘out there’ ideas in science to the test, with a range of stunts and experiments to explore if it’s really possible to levitate.
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