Stephania Taladrid writes about efforts by Kamala Harris’s Presidential campaign to improve outreach to Latino communities in battleground states.
Zevallos’s father, who is Peruvian, came to Allentown as part of a wave of Latino immigrants that has transformed the town in recent decades. In an earlier age, Allentown had been the Queen City of the Lehigh Valley, distinguished by the miles of silk mills and foundries where generations of Germans and Italians came to work. As the region’s industry decayed, the foundries shed workers and the streets emptied out.
“Latinos are misunderstood sometimes as not being as aspirational as other sectors,” Rocha said. As he put it, they want to know, “What will you do pretty immediately to make my life better?” As part of Zevallos’s outreach, he met with Norberto Dominguez, a revered community leader. Dominguez, who is fifty-seven, had been living in Allentown since the seventies; his family had arrived there after fleeing the Trujillo dictatorship, in the Dominican Republic.
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