An Ontario mother said was shocked when she saw the cost of baby formula jump by five to 10 dollars a case each month.
Brampton resident Alicia Hussain said she made the observation on several occasions while buying baby formula for her 10-month-old Noah.
"I mean for children who are solely dependent on formula, which is for children one to four months, that's a huge dip into a family’s pocket," said Hussain. In a statement to CTV News Toronto, Reckitt Corporate Communications, which represents Enfamil Formula, said, “Reckitt/Mead Johnson canceled price increases on infant formula in the wake of last year’s supply shortage because we felt that was the right thing to do. As a result, our business has absorbed the unprecedented cost inflation impacting all companies which has seen the cost of major ingredients contained in Infant Formula rise by more than 60% on average in 2022.
Loblaw Public Relations told CTV News, “As you know, the supply of baby formula has been an ongoing issue impacting retailers across North America. We continue to do what we can to manage the increase in cost and the availability of products, but given this is a broader industry issue we suggest you reach out to the Retail Council.”
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