INDIANAPOLIS — Normally, when local governments are making future plans, they schedule public meetings that - usually - draw crowds that are dwarfed by those surrounding a good street performer during
a downtown convention. For its latest initiative, the city and Indy's hottest new firm are instead asking people to show up where they already are — on social media.
"We are going to where people are. We are going to where they are physically - which is downtown and placing very large, well designed banners in downtown places where the public congregates," said Mali Jeffers, co-founder of the cultural development company GangGang, which is working with the city on the plan.
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