This year, minority entrepreneurs are getting a boost in the holiday business all thanks to the newest store in West Philadelphia.
Many people who work in retail will tell you that the problem with working at a store is that you also end up shopping at the store -- a lot.
"There's so much talent in our community, we really wanted to highlight that," said Williams who is the senior director of The Enterprise Center, which recently opened the Black Holiday Pop-Up store at 52nd and Ludlow streets. All of the vendors are local, and they now get to sell their wares in the heart of West Philadelphia.
"It's free to them to participate," said Williams. "They get the majority of the proceeds and we take a small portion for the operating costs."
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