USM ‘NYC’ is a new collection by creative director Ben Ganz, paying tribute to the New York skyscraper
‘Tower B ’ in yellow, $6,900, and ‘Tower C ’ in blue, $4,900
‘There’s a long tradition of the skyscraper and the skyline in furniture design,’ says Ganz. He cites references such as Paul T Frankl’s ‘Skyscraper’ bookshelves from the 1920s, which took the skyscraper as a symbol of American modernity; and Gaetano Pesce’s iconic ‘Tramonto a New York’ couch, inspired by 1980s Gotham. ‘Given that USM’s origin is so directly connected to architecture, it made sense to me to continue this legacy.
A Swiss family-run business since 1885, USM’s most iconic product is the 1960s ‘USM Haller’ furniture series designed by Swiss architect Fritz Haller, who essentially created a furniture-sized version of his groundbreaking modular architecture. Since then, the system has evolved into several modular interpretations, from
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