U.S. retailers kicked off CyberMonday by launching a slew of deals earlier than usual, seeking to sustain the momentum of a record $11.6 billion in online sales on Thanksgiving and Black Friday
- Cyber Monday sales were on course to bring in a record $9.4 billion, according to early estimates, building on a bumper Black Friday weekend for U.S. retailers driven by earlier-than-usual promotions and free shipping.
Amazon.com Inc and other traditional retailers such as Target Corp and Walmart have beefed up delivery services to fulfill online orders more quickly as more customers shop on their mobile phones and computers at home.“At the end of the day, Cyber Monday is just Black Friday revisited so the momentum, and the deals, really started last week,” said Carol Spieckerman, president at consultancy Spieckerman Retail.
Amazon did not immediately respond to a request for comment. The company aims to be carbon neutral by 2040, although its use of planes is on the rise.
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