The lastest installment of the TJ's podcast revealed that every new product is subject to a rigorous testing process.
. It turns out that the company relies on a complex testing process, including subjecting all new products to a"tasting panel.""The tasting panel is the thing that every single product we sell in our stores has in common. To put it bluntly, we don't sell anything unless it passes the tasting panel," podcast host Matt Sloan explained. He went on to note that a product has to earn the approval of 70% or more of the people on the panel to be considered for stores.
Of course, not every item that Trader Joe's sells is meant for human consumption—but that doesn't stop the taste testers."So those dog biscuits, dogs tasted them. And sometimes I might even taste them too," Sloan admitted, while adding that every product has to be"evaluated through real-world experience" so that they can truly be sure of the flavor and quality.That means non-edible products are put through a rigorous testing process as well.
While it's quite reassuring to know that new products undergo such a rigorous testing process before they hit Trader Joe's shelves, that doesn't mean issues don't arise. Trader Joe's knows this all too well, as in the last few weeks alone. It seems that while some items may get past the tasting panel, they can't always get past savvy customers!
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