Tourism Lethbridge is preparing for a busy summer, and says this year there's an added focus on growing the city's agriculture and food tourism. Karsen_Marczuk
"A third of visitor spending is all spent on food," said Tourism Lethbridge CEO Erin Crane. "So, this is not only important in highlighting our restaurants and the food activities we have, but what makes Lethbridge and the surrounding region very special is we get to tell travellers about how their food makes it from the field to their table.
"That doesn't mean people even having to come from other countries, it could be as simple as folks who grew up in the big city all their lives. Casurella says having Tourism Lethbridge focus on agriculture allows farmers and producers to showcase their products in a capacity they may not be able to on their own.
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