Friday, August 4, 2023, was the moment the Pac-12 Conference, which had existed in some form for more than 100 years, vanished from the Earth
On Friday, August 4, 2023, the Pac-12, a conference that had existed in some form since 1916, died. That Friday afternoon what had been rumored for several days became fact: Oregon and Washington officially joined the Big Ten for 2024-25, and the Big 12 announced the addition of Arizona, Arizona State and Utah for the following school year.
In the fall of 2022, ESPN reportedly offered the Pac-12 a media-rights deal that would have paid its members $30 million apiece. The Pac-12 presidents passed on that deal, instead requesting $50 million per school. ESPN passed on that offer. Media-rights negotiations continued. Finally, a few days before Kliavkoff presented a TV deal to Pac-12 members, Colorado got tired of waiting and fled the Pac-12 for the Big 12 on July 26, 2023.
Pac-12 presidents didn’t like it, because it didn’t include mainstream network television exposure. The schools passed on the deal.
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