Toblerone bars, sold in over 100 countries, can no longer be called Swiss chocolate because the brand's U.S. owner is moving some production out of Switzerland.
The peak-shaped treat made with honey and almond nougat will also lose the iconic Matterhorn mountain
"For legal reasons, the changes we're making to our manufacturing mean we need to adjust our packaging to comply with Swissness legislation. We have removed our Swissness claim from the front of the Toblerone pack and changed our description 'of Switzerland' to 'established in'," a Mondelez spokesperson told CNN.
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Toblerone barred from using the iconic Swiss mountain on its logoThe image of the Matterhorn mountain peak will soon disappear from the packaging of Toblerone chocolate bars.
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Toblerone barred from using the iconic Swiss mountain on its logoThe image of the Matterhorn mountain peak will soon disappear from the packaging of Toblerone chocolate bars.
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