If sales of ultra-luxury cars are any indication, the super rich are doing just fine. Both Rolls-Royce and Bentley posted record sales in 2021.
Last year, Rolls-Royce delivered 5,586 cars around the world, the most cars Rolls-Royce has ever sold in one year in its 117-year history. Bentley also set a record, selling 14,659 cars and SUVs last year. That was an increase of 31% over the year before. In raw numbers, sales figures this small would be a sign of abject failure for a mainstream brand or even for most luxury car brands.
With a starting price just over $300,000, it's considered to be a more practical and affordable alternative to the huge Phantom. Rolls-Royce also introduced a Black Badge version of the Ghost, a color and trim option with blackened chrome elements including the grille and the Spirit of Ecstasy statuette above it. Black Badge versions have proven to be popular with younger Rolls-Royce buyers.A new version of the Flying Spur sedan helped push up the brand's sales.
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