Bartenders, managers and regulars on the bar that brought classic cocktails back to New York (Via punch_drink)
, we thought it time to talk to the main players of the Rainbow’s halcyon days about what made the place so special. We called up Dale DeGroff, King Cocktail himself; Bismark Irving, the maitre d’ and “Mayor of Rainbow”; Charlie Baum, Joe’s son; and a few others to take us on a Technicolor journey to the 65th floor.“In 1986, I was living in Los Angeles, but I moved back to New York to work at Joe’s restaurant Aurora.
esigner] Milton Glaser. Then one day Benny Goodman arrived at my bar to meet Joe. I said to him, ‘What the fuck is going on with all these people coming in and out?’ He said, ‘It’s the Rainbow thing.’ ‘The Rainbow what?’ He said, ‘The Rainbow Room, the famous supper club on top of the Rockefeller Center. Joe’s got the gig to restore it. Jesus, he’s been working on the Rainbow Room for six months already.’ Then it made sense. I was a lab rat.
“At the time Rainbow opened, I supervised the [Associated Press] photo desk. I had worked for the AP in Beirut, but I couldn’t go back there. [Mell was with Terry Anderson in Beirut when Anderson was abducted in 1985.] At the AP you were on constant deadlines and we worked late, but the Rainbow Room, which was in the building, was a release.
“New York was on a high at that time, except of course the 1987 market correction. But that area was so alive. The AP was there. NBC too. CBS was three blocks up. ABC wasn’t far away.was on 44th and Madison. It wasn’t just U.S. media organizations and banks. All the international news organizations as well as international banking operations. It was the epicenter of New York. You don’t think of Midtown as being the creative part of New York but there was a lot there at the time.
“When that place opened, it was the most special place in New York. For a lot of reasons. People don’t look at throwbacks to being great, but it was a throwback to an era with the big band and the room itself. There was the spectacular view. All those rooms were beautifully renovated and redone and brought back to that 1930s and 1940s glamour. I would say it was unique not just in New York, but in the world.”“My great, great memories were of New Year’s Eve Parties. They were spectacular.
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