As Beyond Meat makes IPO history, Ikea unveils meatless meatballs, and Burger King rolls out the Impossible Whopper nationwide, we look at the compelling...
Plant-based foods are one of the hottest trends in the food industry right now. Indeed, within roughly a week, plant-based-meat maker Beyond Meat BYND, +11.98% became “the best performing public offering by a major U.S. company in almost two decades,” fast-food chain Burger King said that it would roll out the plant-based Impossible Whopper nationwide and furniture giant Ikea announced that it would upgrade the meatless version of its popular Swedish meatballs.
But there’s evidence to suggest that more people should consider these diets, particularly veganism, for one big reason: It helps the planet, a lot. According to a 2018 study of 40,000 farms in 119 countries published in the journal Science, cutting out your consumption of meat and dairy might be the single most effective step you can take to reduce your negative environmental impact on the Earth.
Indeed, the diet has done the trick for 36-year-old Chicagoan Seth Kravitz, who became a vegan earlier this year. Before that, the 6-foot-tall CEO of Photoshop and Lightroom training company PHLEARN, weighed about 220 pounds and had unhealthily high cholesterol. “I was eating a diet heavy in meat and dairy, light on vegetables, and drinking regularly on top of all that. To combat this, I decided to try out a vegan diet for a month just to see what, if any, changes would come out of it.
It also can be hard to go out to eat because meat and dairy are in a lot of menu items . “It did make for the occasional awkward social situation where I would show up to something and discover I’d have zero vegan options,” Kravitz says. And you might get some dirty looks, as articles like Vice’s “Why People Hate Vegans, According to Vegans” and Vox’s “Why Do People Hate Vegans So Much” explore.
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