The most popular majors at San Antonio and Texas colleges

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The most popular majors at San Antonio and Texas colleges
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See which degree programs reign supreme at local and state colleges. Hint: There's a clear front runner.

Business and marketing programs continue to be the most popular degrees earned by Texas undergraduates, according to data from theAccording to the Texas Public Higher Education Almanac, public 4-year universities in the state awarded more than 100,000 bachelor’s degrees in 2021, and nearly 18% of those degrees were awarded to students in business, marketing and management programs – programs which have remained the most popular fields of study for undergraduates students in the state for the...

Since 2011, the Higher Education Coordinating Board has collected degree program data as a part of its annual almanac which provides profiles on all public two-year and four-year institutions in the state. The almanac compiles institutional data on Texas’ progress toward the state’s– the state’s strategic plan for 60% of Texans to earn a certificate or degree by 2030.

Despite rising popularity, degrees in healthcare – the second most-popular field of study in 2021 – were awarded at a much lower rate than business and marketing degrees. Undergraduates were nearly twice as likely to earn a bachelor degree in business or marketing than in a healthcare field. Other popular fields for Texas undergraduates include interdisciplinary studies, engineering, and biological sciences.

Like schools throughout the state, business and engineering programs were top choices at San Antonio-area public universities in 2021. However, other top program choices differed from statewide trends. For example, at Texas State University, popular programs included communications and fitness studies, while psychology ranked in the top choices for undergraduates at both The University of Texas at San Antonio and Texas A&M University-San Antonio.

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