The Face Of Angel Investing Is Changing. Here’s What You Need To Know

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The Face Of Angel Investing Is Changing. Here’s What You Need To Know
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Amid the coronavirus outbreak, angels are telling founders to scrutinize their sales forecasts, hiring plans, costs and every other assumption about their business. Upheaval can also create opportunities, as changing markets and obstacles create new challenges to solve and ways for startups to scale

, Keiretsu continues to lead the industry, for 4 consecutive years, in early-stage investments and is among the top in late-stage.

“I believe my role at Keiretsu is to ensure that our members have access to well-vetted, high-quality deal flow, and that means portfolio diversity,” says Howard Lubert, co-founder of the Mid-Atlantic and South East Regions. Howard brings 34 years in the private equity space optimizing due diligence and deal flow for various venture capital funds including Safeguard Scientifics. “We go out of our way to find early-stage companies that are led by women and the impact has been positive.

Social Capital Markets is another organization pushing forward diversity. Their annual Social Impact Conference brings male and female entrepreneurs and investors together from all walks of life. SOCAP is known for giving female social entrepreneurs, founders, and investors a platform for sharing and obtaining industry experience while connecting women entrepreneurs and women investors together.

With all of these changes coming to angel investing, not only will the face of investors change but also the face of the diverse founders running the companies. The good thing about the evolution and expansion is that investors are able to support minority founders and a broader range of angel investors can find a way to meet diverse investment needs. And, with angel investors focusing more on diversity, we will see an influx of innovation.

Finding the right investor and pitching your business will still be a difficult and sometimes scary process, especially during the Coronavirus pandemic, but with so many investors and groups out there looking for your start-up, the hardest part may just be finding thefounders have a greater chance of succeeding and finding investors to help launch their start-up. If you’re looking to raise, the time to start is now.

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