Fans and artists trying to find solutions for a more fan-friendly ticketing experience may want to look to The Cure.
in seven years earlier this week, The Cure said Friday that tickets for most of their shows wouldn’t be transferrable, part of an effort to help make sure tickets sell only for face value and that customers won’t pay exorbitant prices from scalpers.
“We want the tour to be affordable for all fans, and we have a very wide range of pricing at every show,” The Cure said inon Friday. “Our ticketing partners have agreed to help us stop scalpers from getting in the way; to help minimize resale and keep prices at face value, tickets for this tour will not be transferrable. If something comes up that prevents a fan from being able to use a ticket they have purchased, they will be able to resell it on a face value ticket exchange.
The band’s policy comes at a time of heightened discussion around the ticketing process. Live Nation Entertainment — which owns the eponymous show promoter as well as ticketing giant—has faced considerable scrutiny from frustrated fans as well as lawmakers, who’ve questioned whether the company acts as a monopoly in the live music business. They’ve cited issues like high ticket fees and alleged violations of its consent decree from when Live Nation and Ticketmaster merged over a decade ago.
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