The collegiate esports industry could bring in close to 30 million viewers this year as universities double down.
The esports industry has seen immense growth over the last 10 years, with the Washington Post going so far as to call the 2010’s the era of “esports adolescence.” With the introduction of Twitch in 2011 and large competitions like the first League of Legends World Championships seeing a $100,000 prize pool in the same year, esports started to gain increasedf coverage and growth as the 2010s went on.
So, where does collegiate esports stand now and where might it be going for all those involved? With increasing support from colleges and universities in the form of program investment, scholarships, and continued interest from students, collegiate esports are set to become as normal an extracurricular as sports themselves.
Much like the esports industry as a whole, collegiate esports is growing with support from schools and outside organizations like the National Association of Collegiate Esports , which offers membership to more than 170 colleges and universities that have their own esports leagues. Tarvis Malone, director of esports at Trine University and a previous esports player himself, can speak directly to his program’s community growth.
Alongside the community, scholarships have come to be an important factor for students. According to the NACE, more than 200 member universities contribute over $16 million in esports scholarships on an annual basis. For Utama, he hopes to see growth within the scholarship offerings from schools in the future.
“For scholastic and collegiate esports, I expect to see more active and vocal parents when it comes to high school to college esports recruitment pipelines,” Teniente said. “As for growth, I think we’ll see more LAN events on college campuses, more universities investing in their own esports programs, and a consolidation of the college esports leagues.”
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