The i Vision Dee is one of BMW’s most radical concepts yet.
Now, at CES 2023, a new BMW concept asks: what if the car had something to say as well? And if a car could talk, how would it interact with its user?
,” is one thing the car said to me at a recent tech demonstration, and early social media promos for the concept evoked the ‘80s talking car action show icon on a uniform surface, allowing the vehicle to produce different facial expressions,” the automaker said in a news release. “This means the BMW i Vision Dee can talk to people and, at the same time, express moods such as joy, astonishment or approval visually.
While BMW won’t directly confirm that this design is intended for production, it’s fairly safe to assume it will influence future cars. BMW’s concepts have a way of turning into reality—see the i8 supercar and i3 city car from the past decade. BMW even calls this “another milestone on the road” to Neue Klasse,. That setup is named for the “New Class” of sport sedans and coupes that defined BMW’s image in the 1960s and ‘70s.
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