Producer of “Queen of the South,” starring Kate del Castillo, and “Black Widow,” CEO and partner of Colombia’s RTI Prods. a former Telemundo Studios president, then co-founder in 2016 of W Studios …
Joining Televisa in March 2018, where he launched Televisa Studios, Wills’ latest challenge, however, has maybe been the biggest of his career: To get Televisa’s scripted mojo back, primarily via a multi-series franchise, Fábrica de Sueños, which recasts many of Televisa’s biggest telenovela classics as updated 25-episode limited series. The following Q & A, turning on the Fabrica de Sueños, was made as Mipcom wound down last month.
Wills used MipCancun to confirm via a promo teaser 2020’s next three Fábrica de Sueños titles: “Rubi,” which has shot mostly in Spain; “El Privilegio es Amar,” produced once more by Carla Estrada and to shoot in Morocco; and “El Maleficio,” a remake of the 1983 supernatural melodrama.We began to work on it a little over a year ago.
Exactly. So that the audience knows there’s a certain limit, that they’ll start in such a period. Luckily we have a mine of titles at Televisa. 50 or 60 iconic telenovelas. It’s a franchise we have to work carefully.. If we do too many it ceases to be special, too few and the audience forgets. That’s what we’re attempting. When all is said and done, “The Usurper” and “Cradle of Wolves” are telenovelas, which is a clearly defined Latin American genre. We want to maintain, protect and stress how it’s the most important and original genre in Latin America. “The Usurper” is more melodrama , “Cuna de Lobos” more thriller, but both are growing complementary audiences.
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