Mega pop star Taylor Swift arrived at MetLife Stadium in New Jersey on Sunday ahead of the game between the Kansas City Chiefs and the New York Jets, as rumors of her relationship with Chiefs tight end Travis Kelce send the National Football League's ticket sales and television viewership soaring.
The singer was shown on NBC going through a security checkpoint at the stadium alongside Hollywood actors Ryan Reynolds, Hugh Jackman and Blake Lively, about half an hour before the scheduled kickoff at 8:20 p.m. ET .
Jets ticket sales for their game against the Chiefs soared after Swift's appearance at the Chiefs' last game, with sales in a single day more than doubling the previous record for this season, according to StubHub, a ticket resale platform. Sunday's game was the second-highest selling game of the NFL season after the season opener, Stubhub said.
Videos of her chatting with Kelce's mom, jumping up and down at Kelce's touchdown and departing with Kelce post-game in his purple convertible instantly went viral across social media and became fodder for the NFL's promotional material. The cheapest nosebleed seat tickets for Sunday's game in East Rutherford, New Jersey, were going for $81 on Sunday afternoon, while resale tickets at the lower level cost close to $9,000.
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