Subway sandwiches in India will no longer come with the option of a free cheese slice following revisions to its menu that analysts regarded as being more about cost-cutting than just a matter of taste.
outlets in India have also removed tomatoes from their menus in recent weeks citing quality issues after prices surged around 450% to record highs.The cheese sauce now available for free at Subway India was "developed for qualitative reasons alone", said Everstone Group's Culinary Brands, which manages the supply chain for all 800 outlets and is the master franchisee for around 200.Subway has "replaced the cheese slice with liquid cheese blend ...
A cheese slice, said Culinary Brands' marketing head Mayur Hola, "can be added on at a small cost". "Ingredient costs are not something we comment on ... this is simply an upgrade to make our subs better."
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