Snap sues US Patent Office to claim a trademark for ‘Spectacles’
Snapchat creator Snap has sued the US Patent and Trademark Office for rejecting an application the company had filed to trademark the word “spectacles” in relation to its wearable of the same name. In a complaint spotted by, Snap claims its usage of the term “evokes an incongruity between an 18th-century term for corrective eyewear and Snap’s high-tech 21st-century smart glasses.”
The complaint stems from an ongoing disagreement between Snap and the USPTO over whether “spectacles” is a term that can be applied to any pair of smart glasses. In anthe agency’s Trademark Trial and Appeal Board published in November, the USPTO said Snap’s use of Spectacles had failed to acquire the “distinctiveness” necessary for a trademark.
Snap first filed for a Spectacles trademark in 2016, the same year it released the first-generation model. Despite a
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