Sega will likely not introduce NFTs for play-to-earn if 'perceived as simple money-making'

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Sega will likely not introduce NFTs for play-to-earn if 'perceived as simple money-making'
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It’s unclear how the video game company intends to move forward with gauging user interest.

The leadership at video game firm Sega Corporation’s holding company has suggested that they may avoid nonfungible tokens in play-to-earn model games based on the response from users.

In a Dec. 14 meeting of Sega Sammy Holdings’ CEO Haruki Satomi, senior executive vice president Koichi Fukazawa, and Sega Corporation president Yukio Sugino, the triothey needed to “carefully assess” how to potentially introduce nonfungible tokens, or NFTs, into Sega titles to “mitigate the negative elements” and work within Japanese regulations. The executives cited “negative reactions” from users overseas rewarded in NFTs for gameplay.

“In terms of NFT, we would like to try out various experiments and we have already started many different studies and considerations but nothing is decided at this point regarding [play-to-earn],” said Sega. “We will consider this further if this leads to our mission"Constantly Creating, Forever Captivating," but if it is perceived as simple money-making, I would like to make a decision not to proceed.”would “be better to work with partners on new technologies and domains [...

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