These rock icons finally decided to get on Apple Music -- but it's not definitely not about the money
, streaming services pay artists only a fraction of a penny for every song played, with Apple Music paying $0.00735 per play. Napster pays the most, at $0.019 per stream.
The move to streaming may not do much to pad the group's bank account, but as a promotional strategy, it makes a lot of sense. Certainly, the timing is right.It's all about promotion "Classic rock has a significant following in the Asia region, which is often ignored during tours," said Mangala Bhattacharjee of the India-based market intelligence firm Research on Global Markets. "Moving to streaming services not only gives bands exposure in newer markets, but also the opportunity to grow their business through online sales and subscriptions."
"If the majority of your fanbase is aging and you are hoping to continue to introduce a younger audience to your music, you make the move to digital," she said. Jeff Price, CEO and Founder of the digital rights service Audiam, agreed, and said that artists without a presence on Apple Music, Spotify and other streaming services are putting themselves at a disadvantage that could prove commercially fatal.
France Dernières Nouvelles, France Actualités
Similar News:Vous pouvez également lire des articles d'actualité similaires à celui-ci que nous avons collectés auprès d'autres sources d'information.
Thai king to greet subjects on final day of coronationThailand began the third and final day of coronation ceremonies for King Maha Va...
Lire la suite »
'Bond King' Jeffrey Gundlach says the national debt is 'totally out of control'DoubleLine CEO Jeffrey Gundlach is flagging risks in the rising U.S. deficit.
Lire la suite »
I Will (Ever) Never Get Over What The 'Riverdale' Cast Wore To The Met GalaLili Reinhart And Cole Sprouse Looked Freaking Incredible At The Met Gala
Lire la suite »
Trump Wants to Be ‘King,’ and Nadler Says Congress Must Stop Him“You cannot have a government in which the president can conceal all information about his own wrongdoing and about anything else,’’ Nadler told CNN Wednesday. “We can not allow Donald Trump and his minions to convert a democratic government into what amounts to a monarchy where Congress -- elected
Lire la suite »
China's Xi speaks to Saudi king amid Iran tensionsChinese President Xi Jinping spoke by telephone with Saudi Arabia's King Sa...
Lire la suite »
Nadler Says Trump Wants to Be ‘King’ and Congress Must Stop Him“You cannot have a government in which the president can conceal all information about his own wrongdoing and about anything else,’’ Nadler told CNN Wednesday. “We can not allow Donald Trump and his minions to convert a democratic government into what amounts to a monarchy where Congress -- elected
Lire la suite »
Democrats 'becoming the Whole Foods party,' says Iowa candidate who lost to Republican Steve King“We’re becoming the Whole Foods party, when we need to figure out how to win in Dollar General districts like mine,” J.D. Scholten told The Washington Post.
Lire la suite »
Seth Rogen Talked About Singing With Beyoncé And Donald Glover In 'The Lion King' And It's HilariousSeth Rogen Talked About Singing With Beyoncé And Donald Glover In 'The Lion King' And LOL
Lire la suite »
Miami Condo King Brought Back to Earth by Luxury Home Price Correction'My expectations were way too high, I admit.' As Miami's ultra-luxury market cools, even Miami's so-called 'condo king' is having trouble selling his apartment.
Lire la suite »
I Will Never Get Over What The 'Riverdale' Cast Wore To The Met GalaI Will Never Get Over What The “Riverdale” Cast Wore To The Met Gala
Lire la suite »