Major fashion company H&M has denied the rumor that it is opening a store in the metaverse. cryptocurrency ceek
H&M is a major fashion and design company with 53 online markets and stores in 75 markets worldwide. One of the largest clothing brands in the world, H&M has 4,856 stores globally as of Sept. 30, 2021. Its largest markets are Germany, the U.S., the U.K., France, Sweden, Russia, Italy, and the Netherlands.
However, the company has denied the reports that it is opening a store in the metaverse. When Bitcoin.com News inquired about the news, a spokesperson for H&M clarified:According to the false reports, the company said that customers will be able to walk through the store, choose the products they want, and purchase them in the Ceek City universe. Payments must be made with ceek tokens .
Ceek virtual reality environments are governed by smart contracts on the Binance Smart Chain , its website details. In addition, the false reports also claim that customers will be able to order clothes seen in the H&M metaverse store from its physical stores later.by Ceek’s official Twitter account on Dec. 7 last year. The company said it created a “concept VR store” to be presented to H&M.The official Twitter account for Ceek subsequently clarified Monday: “The H&M store in the Ceek metaverse was just a concept that was presented to H&M and not an actual virtual store yet.
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