Quibi, built for mobile-only viewing by an audience envisioned to be phone-toting millennials, now wants to get on more living-room TVs. The company, founded by ex-movie mogul Jeffrey Katzenberg, h…
Keke Palmer Talks Hosting Quibi’s ‘Singled Out,’ Shares Her Social Media Strategy
Now Quibi chief product officer Tom Conrad and his team are working to get the struggling streamer onto the two biggest internet TV platforms, and possibly others. It’s a tacit acknowledgement that the strategic decision to quarantine Quibi on smartphones, to stand out from the Netflixes and Hulus of the world — “Mobile video is the white space,”“They need eyeballs, and they need to monetize eyeballs,” an industry source said about Quibi’s ramped-up ambitions for connected-TV distribution.
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Quibi on Pace to Hit Less Than 30% of Year-One Paid Subscriber Goal (Report)The bad news for Quibi continues, as the struggling Jeffrey Katzenberg-founded video startup is in danger of massively missing its first-year target for paying subscribers based on slowing app-down…
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Surprise: Quibi Is Not Doing So GreatA new Wall Street Journal report paints a bleak picture for the streaming service’s future.
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