'Pokemon Go' Hits $3B in Lifetime Revenue

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'Pokemon Go' Hits $3B in Lifetime Revenue
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Niantic Inc. and PokemonGo has crossed yet another milestone

Pokemon GoThe game, first launched in July 2016, has captured roughly 541 million downloads worldwide, generating over $5 per install.hit a peak of $832 million in its first year of release before falling to $589 million in 2017. However, the game returned in force in 2018 with $816 million in total revenue and is trending strongly in 2019 with $774 million in revenue generated year-to-date.

The game's recent success has been driven by a series of content updates, such as the introduction of the popular villainous Team Rocket and various new collectible monsters. The introductions of this new content has led to serious revenue bumps for the title, which generated $110 million in August and $126 million in September. User spending for October has hit an estimated $67.8 million thus far.'s total revenue and downloads, generating $1.

Though available on both iOS and Android devices, the latter makes up the majority of total downloads with 424.6 million while the former has generated 116 million downloads .

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