Personal Protection Equipment, DEVO-style

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Personal Protection Equipment, DEVO-style
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Q: Are we not sufficiently covering our faces in public? A: We are Devo. WCPN

The Akron-bred new wave band DEVO found their fame mixing danceable music with satiric takes on American culture. They also sold humorous fan merchandise, including buttons, action figures, and bumper stickers. The coronavirus pandemic has inspired the band’s latest promotional items ⁠— personal protection equipment.

“And so I found a [vacuum forming] plastics manufacturer that did small batches in L.A., and he would make about a hundred at a time for us,” he said. “And then, we decided to try to sell them to make back the cost. And when everybody got done laughing at them, they all wanted them.”According to Casale, pushing promotional swag in 1980 wasn’t very common.

“That's because the company that we found to [vacuum form] our red hats was making shields for people in the restaurant and medical industries,” Casale said. “And they came to us and said, ‘Hey, you guys want a shield?’ And I said, well, can you make it to fit inside the Energy Dome? And they said, ‘Sure. No problem.’”From 1978 photo shoot in downtown Akron [Janet Macoska]

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