It looks like we're all going to be pretty blue in 2020
Pantone announced Wednesday night that its 2020 Color of the Year is Classic Blue, a shade reminiscent of the sky at dusk.
Pantone has named a color of the year for more than two decades. In 1963, the company created the Pantone Matching System, a proprietary system used in a variety of industries such as printing, graphic design and fashion design to manage colors.The 2020 Color of the Year isn't just for the seeing. Another interpretation: Classic Blue has an earthy, floral musk; a sugary flavor evocative of blue raspberry syrup; the feel of a brand new, plush couch; and an underwater, ethereal sound.Each year's color is decided through a long and thoughtful process that takes into consideration lifestyle and industry trends, said Pressman.
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