Amazon sellers will be acquired at an unprecedented rate next year, according to a new survey. Many buyers say they will pay anything for these businesses.
, conducted in June, asked 42 aggregators a variety of questions, including preferred seller profiles, popular seller categories, and ideal profit margins of targets.
The findings give a comprehensive look at Amazon aggregators, which have gained major traction in recent years. Given most aggregators just finished raising more capital, a surge in transactions is expected in the coming year, according to Juozas Kaziukėnas, CEO of Marketplace Pulse, who helped Fortunet complete the survey.
"Most aggregators didn't exist before 2020, and further, they only raised capital over the past 12 months. That capital is only getting deployed now. There will be more acquisitions next year compared to 2021," Kaziukėnas said.The number of acquisitions is expected to top 1,000 next year. The majority of the aggregators intend to purchase more than 15 businesses in the next 12 months. Most deals so far have come from about 18% of the aggregators.
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