The foundation argues it has raised millions through partnerships with Seattle Children’s Hospital and grocery giant Safeway Albertsons – donations that don’t appear on its books.
The Russell Wilson Foundation, which operates as the Why Not You Foundation, is chief among the reasons he was named the NFL’s Walter Payton Man of the Year – an honor given to “the best of the NFL's commitment to philanthropy and community impact” – in 2020.
Of the foundation’s roughly $5.8 million in expenses from its inception in 2014 through 2020, less than $2.5 million – about 42% – went directly to charity. In 2020, Why Not You spent $256,519 on charitable grants while racking up $1.2 million in expenses, meaning only 21.3 cents of every dollar spent went to charitable efforts.
Paul Lhevine, the president and CEO of the Colorado Nonprofit Association, told Denver7 a rule of thumb is that 15% of a nonprofits expenses go toward administration.
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