Nike Deals Amazon A Prominent Blow, But Not Even That Can Knock Out The E-Commerce Giant

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Nike Deals Amazon A Prominent Blow, But Not Even That Can Knock Out The E-Commerce Giant
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The online giant is taking some big hits, but it's happened before in business, and the companies have lived to tell about it.

A big national brand says it won’t do business with this retailer anymore. A new research study comes out that reports shoppers are less interested in buying things at this retailer and instead prefer their big competitor. And assorted dings and dents start pinging the reputation and very soul of the company.

Well, erstwhile observers of retail, before you start to ready a charity benefit for Jeff Bezos and write the Amazon epitaph, let’s put some things in perspective. And the new Amazon grocery startup? It’s entirely possible that was the plan all along, to learn the grocery business by buying Whole Foods and then using that knowledge to build out a truly scaleable supermarket chain more consistent with Amazon’s mass approach to the marketplace.

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