Nickelodeon Content Coming to CBS All Access

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Nickelodeon Content Coming to CBS All Access
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CBS All Access is adding children's programming from Viacom-backed Nickelodeon in one of the first moves ahead of the media titans' Dec. 4 merger

The subscription video platform is adding children's programming from Viacom-backed Nickelodeon in one of the first moves ahead of the media titans'

. The news was announced Monday, the same day that kids programming from Boat Rocker Studios began streaming on CBS All Access. The Boat Rocker and Wild Brain deals, announced in August, sees the Marc DeBevoise-led streamer land library titles includingamong others. As part of that pact, CBS All Access will be rolling out new original seasons of“Bringing children’s programming to CBS All Access is a significant step toward providing even more value for our subscribers and now for their children as well,” said the recently promoted DeBevoise.

While it's unclear which library titles from Nickelodeon will head to CBS All Access, it's safe to assume that hit titles likewill be included as Viacom currently doesn't have another subscription streaming platform to house them. Nickelodeon famously pulled its library titles from Netflix years ago in a bid to stem its linear ratings downfall.

The Nickelodeon-CBS All Access deal arrives shortly after Viacom agreed to create and produce new original series and spinoffs of some of its beloved titles (likeMonday's news reinforces Viacom's larger strategy of being both an arms dealer — providing content to competitors — while also servicing its own platforms. In an

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