The opening up of New York City as a market for larger cargo e-bikes could present a massive opportunity for start-ups on the other side of the Atlantic.
"If you're a business owner, let’s say a laundry service and you have X amount of laundry that you need to deliver to other businesses daily and have a bunch of vans going in and out of the city and every day you need to pay [congestion charges], that’s quite huge. That's making the companies think OK, what are the other options?"
Current rules in New York don’t allow for four-wheel bikes and place restrictions on how wide a bike and its cargo can be if it is to use a bike lane. This is not the first time that New York has tinkered with cargo bike rules. The city’s Department of Transport launched the Commercial Cargo Bike Pilot program in late 2019 for parcel delivery couriers.
Currently Vok’s biggest markets are the U.K., Germany and its native Estonia where the national mail service is using its bikes in part of its fleet. In the meantime, the company plans to ramp up its business in the U.K. where it is eyeing a bid to provide the Royal Mail with cargo bikes."They're all searching for solutions to become greener and some are doing it for the image and others really do care. There are companies who really see the benefits of it after testing [the bikes]," he said.
"Usually they start with a few. We have been lucky in that all the clients we have managed to get, they are ordering more after having it for one year. They're ordering more and slowly growing and then there are large companies who are also in a phase of switching their logistics to more cargo bikes."
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