New movie poster-style ads aim to ‘flip the script’ on gangsters in Metro Vancouver
A new ad campaign involving mock movie posters aims to silence gangsters in Metro Vancouver.
At a movie theatre in Surrey, the region’s Crime Stoppers chapter unveiled a new “Guns and Gangs” initiative that encourages people to give anonymous tips about gang activity and other serious crimes. The crime-fighting organization hopes the messages “flip the script” on crime by celebrating tipsters as “stars” of the narrative.
New posters feature the three storylines of “The Gunman’s Barber” , “The Gang Member’s Gym Buddy” and “The Drug Dealer’s Neighbour” . The Saul Bass-style graphics will be displayed on restaurant and bar screens, billboards, and on bus and Skytrain overhead cards and transit shelters. Videos will be played before movies at local Landmark company theatres including the one in Guildford, where a launch event was held Wednesday .movie theatre, a new Metro Vancouver Crime Stoppers campaign wants to silence gangsters.
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