Ferrari has revealed an official preview image of its upcoming Purosangue SUV on Instagram
“The challenge is to open a new segment for Ferrari,” said Leiters. “We always have very, very sharp positioning. It helps to develop cars in a certain, focused manner and easily decide certain trade-offs.
It's known that the SUV’s design has been signed off and the car will employ Ferrari’s scalable front-mid-engined architecture, one of two highly flexible structures that will underpin Ferrari’s future range. “SF90 is a new product with so many new innovations on the car, then we find the elements to go onto other cars,” said Leiters, on the technology transfer from the SF90 Stradale to other models. “The challenge [with the SUV] is a totally different one. There are some innovations to go on, but our organisation has learned to do innovation,” he added, in reference to the likelihood of the Purosangue featuring innovations of its own.
“It’s a challenge, an opportunity and fun. I like it very much. Some concepts are close together, but with cars like 175 one thing we want to do is structure the product range and have something different.”
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