Wade, 40, purchased an equity stake in two sports teams, and he's hosting a TV show. Wade is also taking a chance with the volatile NFT marketplace.
"It's different," said Wade when asked about retirement. Wade said he figured out how to apply "the same things that made me special athlete" to his post-career during the pandemic.
As a rookie in 2003, Wade signed with sneaker brand Converse. Then he made a big move over to Nike's Michael Jordan brandThen, in 2012, China-based sports apparel company Li-Ning approached Wade about starting his own shoe line. They offered him an equity stake. Wade, who called the offer his "most important deal from a business standpoint," took the chance and left the Jordan brand for Li-Ning.
"It's a slow build," said Wade said. "Athletes are taking chances doing something a little different." Wade started a wine company called "Wade Cellars." He has a stake in the media company Players TV. He and his wife, actor Gabrielle Union, co-founded Proudly, a company that makes baby products. He said the start-up company "came from a need."
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